CASE STUDIES

taste of northumberland

PRODUCTION + FILM + STILLS

Man on a boat handling a lobster trap, wearing waterproof gear, with a red flag on a pole and ocean in the background.
A man walking on a grassy field surrounded by black and white cows under a cloudy sky.
Close-up of a sprouting potato on soil with sunlight and lens flare in the background.
A woman in a maroon hoodie and glasses is working with a large stainless steel brewing tank, pouring a grain mixture onto a conveyor belt in a brewing or food processing facility.

TASTE OF NORTUMBERLAND

Year: October 2025

Production Overview:

Six short films showcasing Northumberland’s unique food, drink, and tourism offering by capturing the people who bring local produce to life in Northumberland.

Short highlight film with original written poem including clips from the six short films.

Still images from each of the locations.

Themes: Provenance, food culture, local pride and quality

Locations: Hexham | Tynedale | Alnwick | Amble | Morpeth | The Cheviots

Production Overview:

The film and stills were commissioned by Northumberland County Council to launch the Taste of Northumberland campaign, the film celebrates the journey from farm to plate - showcasing the landscapes, producers, and communities that make Northumberland’s food culture so unique.

Our Role:

  • Help to structure the creative process

  • Film and edit a series of 6 short documentary films

  • Create a short highlight film with spoken poem overlayed

  • Photography library

Results:

  • Full film premiered at the Hexham Forum Theatre.

  • Strong, professional film and imagery to be used as brand assets for the newly launched Taste of Northumberland initiative.

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HANDS ON THE WHEEL

FEATURE DOCUMENTARY + PREMIERE EVENT

A beach scene with driftwood and a boy in a wheelchair with steering wheels, wearing a helmet. An older man pushes the wheelchair on the sand, with the ocean in the background. Overlaid is a collage of diverse people’s faces, some serious, with large text "Hands on the Wheel" and smaller text indicating it is a film by Dan Prince.

HANDS ON WHEEL

Year: Premier October 2025

Film Overview:

After life-changing spinal injuries, a new journey begins - one filled with doubts, obstacles, frustration, and shadowed by an uncertain future.

This is an inspiring story about people who have faced profound life changes, yet discovered new purpose, new meaning, and an exciting new path.

It’s a truly uplifting look at how tragedy can be transformed into hope and positivity, not only for those injured, but also for the people who help them every day to build a better life.

The story follows Abbie, Drew, Aidan, Sam and Kev, as well as the many people who dedicate their time and expertise to help them live a fulfilled life.

Film premiered October 3oth 2025.

More announcements coming soon.

Our Role:

  • Produced a feature length documentary (filmed, directed, edited)

  • 18 month timeframe

  • Created a premiere event for private cinema viewing

  • Live Q & A with BBC’s Richard Moss

  • Promotion, marketing material, social media, event content

  • Created merchandise

Results:

  • Collaborated with community cinema

  • Funding acquired from NECA

  • Additional screenings booked

  • Sell out event

Info: Click here to find out more about Hands on the Wheel

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THE GADERUNG | AD GEFRIN

CONCEPT DEVELOPMENT + EVENT PRODUCTION + FILM

Poster advertising the Gaderung Lammas event on Sunday, August 3rd, 2025, with a scenic countryside backdrop and illustrations of bread, cheese, milk, potatoes, and a bottle of Tácnora herbal tincture.
A man with gray hair and beard wearing a black T-shirt, black apron, and headset microphone holding a lobster, demonstrating it to a young girl with long curly hair at an outdoor event.
An older man demonstrating wood carving to a young girl outdoors on a sunny day, with trees, shrubs, buildings, and a stone wall in the background.
A person shaping a piece of pottery on a spinning wheel outdoors with trees in the background.
People gathered outdoors at a festival or market with white tents and a sign that says 'dd Gefrin' in the background. Some are sitting at picnic tables, eating, drinking, and socializing.

THE GADERUNG | AD GEFRIN

Year: 2025

Production Overview:

Together with Ad Gefrin, we brought The Gaderung pilot from concept to delivery — a celebration of Northumbrian food, drink and culture.

With a unique, place-focused concept, the event wove together: a curated marketplace of local producers, live music and storytelling; an exclusive feast showcasing regional hospitality; and a suite of creative multimedia outputs — from reels and teasers to event films and behind-the-scenes storytelling.

From concept to delivery there was strong strategic messaging centred on regional identity and culinary heritage.

Oversight of distribution strategy via social media, press, and local networks.

Ensured cost-efficiency through collaboration with stakeholders and voluntary contributions.

Our Role:

Local Heroes led the journey from idea to execution, ensuring every detail was created with cultural sensitivity and in partnership with local makers, chefs, and storytellers. We also developed the artwork and visual identity for the pilot, ensuring it stayed true to place, purpose and community, while demonstrating the power of collaboration at every stage.

The pilot delivered a strong proof of concept and produced a lasting suite of legacy assets which include:

  • A 5-minute film exploring the essence of Northumberland.

  • A 1-minute event reel capturing the energy of the day.

  • A post-event summary film and a collection of stills for future storytelling.

Results:

The Gaderung event attracted over 1,000 attendees on the day and engaged with over 25 local food, heritage, crafts and music businesses.

This package not only amplified the impact of the event across channels but also created a sponsorship-ready framework. The Gaderung, in partnership with Ad Gefrin, is now set to evolve into a biannual cultural landmark for Northumberland — powered by collaboration.

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BENROMACH | FIRST HAND STORIES

PRODUCTION + FILM + STILLS

Man standing next to whisky still at Benromach distillery with signage in background.
Silhouette of a person filling a wooden barrel with liquid through a metal pipe, in a dimly lit distillery or brewery with barrels in the background.
A person rolling a wooden barrel inside a dimly lit warehouse, surrounded by stacked barrels on racks.
Black and white image of a person in a distillery or warehouse surrounded by barrels, with dramatic lighting from windows casting shadows.

Benromach | First Hand Stories

Year: 2023

From production to full re-brand, creating a series of five films and a library of photography for the handmade distillery, Benromach.

This film is a combination all of the film series as one longer film.

Production Overview:

Commissioned by Story UK, he worked closely with the agency to help create their vision. The brief was to capture the true essence of the people at the distillery, showcasing the characters that make Benromach special.

Our Role:

  • Produce a small crew, to be agile and efficient, whilst working with staff members during their whisky production

  • Help to structure the creative process

  • Film and edit a series of 5 short documentary films

  • Photography library

  • Multiple social media cut downs from each film

  • Global reach of assets

Results:

  • Increased viewership on Youtube

  • Increased engagement through social media

  • Award winning imagery

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WWF | ‘BACK BRITISH FARMING’ CAMPAIGN

PRODUCTION + FILM + STILLS

A woman standing outdoors near a tree and stone building with text overlay about animal welfare and British food standards. WWF and "Stand Up for British Standards" logos are present.
A man stands in a harvested field with a message about raising British food standards. Text mentions the importance of local action to maintain high food and farming standards against international trade pressures. The WWF logo and '#saveourstandards' are visible.
A woman stands in a community garden with text overlay saying, "I want safe food for my community." The background shows vegetable plots and residential houses. There is a hashtag #saveourstandards, and logos for "Stand Up for British Standards" and WWF.

WWF | Back British Farming Campaign

Year: 2020

In 2020, we were commissioned by WWF to produce a powerful suite of films and stills for the Back British Farming campaign – a national initiative designed to amplify the voices of local farmers, food producers, chefs, and community leaders during a critical time of political and economic change.

This project showcased our ability to combine strong editorial messaging with cinematic visuals – helping shape public discourse and influence decision-makers at a critical moment.

Production Overview:

We filmed across the North East, Yorkshire, and Staffordshire – areas known as red wall constituencies – capturing the stories of real people who are proud of the food they produce and committed to maintaining the UK’s high standards in food safety, animal welfare, and environmental protection.

At the heart of the campaign was a powerful message, expressed in an open letter to MPs:

“We are local food producers, farmers, chefs, parents and community leaders... But we and the community are very worried. There’s a risk that trade deals being struck by the Government could undercut our farmers, put low quality food on our shelves, and pollute our local environment.”

The films brought this message to life, integrating on-the-ground perspectives with compelling visuals that highlighted both the cultural and environmental stakes of lowering food standards.

Our Role:

  • Agile, end-to-end production under a tight budget and timeline

  • National reach via Photography billboard, press and print campaign

  • Film and edit a series of 3 short films, with social media cut downs

  • Strategic support for a policy-focused communications initiative

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COMING HOME | TOURISM CAMPAIGN

PRODUCTION + FILM

COMING HOME | TOURISM CAMPAIGN

Coming Home – A Regional Campaign to Reignite the North-East Food & Drink Sector

Year: 2020

Production Overview:

Four professionally produced one-minute short films highlighting the North-East’s unique food, drink, and tourism offering

Initial film focused on langoustines from North Shields Fish Quay to a Gateshead riverside restaurant

Set to a regional reinterpretation of “Meet Me on the Corner” by Lindisfarne

Themes: Sustainability, innovation, local pride, and quality

Locations: Tyneside, Durham, Northumberland, Teesside

Our Role:

From concept, creative direction to production and delivery with strategic messaging centered on regional identity and culinary heritage

Campaign management in partnership with local authorities, universities, and government departments

Oversight of distribution strategy via social media, press, and local networks

Ensured cost-efficiency through collaboration with stakeholders and voluntary contributions

Results:

High engagement across digital platforms, particularly through social media distribution

Positive regional press coverage including feature support from The Northern Echo

Contributed to increased footfall in local food and drink venues during a critical recovery period

Elevated awareness of North-East England as a high-quality food destination

Reinforced the economic importance of culinary tourism, with regional food spend valued at £353M annually

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